Assessment Brief: World of Business
Module Code and Title
IML3101 World of Business
Tutor with responsibility for this assessment
(Element Number), Weighting, Type and Size of Assessment
001: 100% Coursework: 50% Report (Business Plan Summary) and 50% Final Presentation (summary of Portfolio Tasks).
Report: Monday 3rd December 2018, 11:59pm on Moodle via Turnitin link.
Presentation: Week Starting 10th December 2018; exact day & time for each group to be listed on the course Moodle page.
Arrangements for submission
You need to email a copy of your presentation to firstname.lastname@example.org by Monday 10th Dec 2018
In your assigned group you are required to create an integrated Business Plan for one of the business ideas below. You will be assigned a business idea and a group. You are required to:
When making your University choice you are overwhelmed with choices. A website that empowers students’ decision making by enabling student to student feedback can help students make a more informed choice and get a better insight into prospective universities and courses based on feedback of existing students. You are starting an online feedback platform similar to the model of Glassdoor.com but more focused on education providers. Your business model can be similar or different to that of Glassdoor’s. There are already a number of similar websites so you need to be able to identify how you can add value to compete and succeed.
For the business ideas, you are not expected to gain a deep technical knowledge of the relevant industry but rather apply the business concepts that you have learned during this course, particularly the topics relevant to the portfolio tasks below, to set up and launch a business. You can chose your own idea if it is approved by your teacher.
For the final marked assessment you are required to create a grouppresentationand write an individual summary report(1,000 words) incorporating all portfolio tasks and presenting your findings in a range of formats.
You are expected to use several relevant academic sources for referencing including text books, academic journals and other credible sources (from EBSCO). As part of your portfolio, you need to complete the six tasks detailed below.
The six portfolio tasks are as follows (tasks are usually performed during your seminar class):
Task 1: Week 2 (Elevator Pitch) + A4 individual report (submit by the end of the week on Moodle).
Also, in your groupyou are required to create (and attach as appendix to your individual report):
Task 2: Week 3 (Group Presentation) + A4 individual report
Also, briefly highlight your business’ social responsibility and outline why it is important.
Task 3: Week 5 (Paired Discussion) + A4 individual report
Also, in addition highlight the role of Small Business in the economy and significance of entrepreneurs in the future of business.
Task 4: Week 6 (Group Discussion) + A4 individual report
Task 5: Week 7 (Video) + A4 individual report
You need to consider campaign objectives and the role of social media in promoting your business. Explain how you can achieve business objectives through social media.
Task 6: Week 8 (1:1 Interview) + A4 individual report
You are required to design a job advert that includes a job description and personal specifications (A4) for a role you are hiring for. You are also required to produce an A4 document with standard interview questions for this role. You can work in your group to produce both documents and should attach them both to your individual report in the appendix.
Week 9: Finalising Report & Putting everything in business plan together.
Week 10: Final Report Submission
Also:Mock Presentation& Preparation for Final Report
Week 11:Final Presentation
Submitting a 1,000 words, individualsummary report of all the above tasks using the Business Plan Template on Moodle (50% of total module mark), with a;
All 5 attached in the appendix.
The Portfolio Compilation, report and Presentation should demonstrate planning, research, analysis, the ability to build a coherent Business Plan and show understanding of the methods of organising business activities. You are expected to refer to your core text and other credible academic sources.
Guide for Power Point Presentation: